Nestle shrinks Kit Kat multipacks to mitigate soaring cocoa costs
Published on The Grocer
Kit Kat is the latest chocolate brand to have shrunk its packs to mitigate the impact of record-high cocoa costs.
A spokeswoman for Kit Kat owner Nestle confirmed the manufacturer had replaced its multipacks of nine Kit Kats for eight-packs, and its multipacks of 21 Kit Kats with 18-packs after the smaller sized packs appeared on the shelves earlier this month.
Retail analyst and Grocery Insight CEO Steve Dresser posted a photo of the smaller packs on shelf in Tesco to X yesterday, all of which were called out as “new” by the retailer via the shelf-edge labels.
Published on The Grocer, 12th June 2025
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