Leading Haircare Brand

With over 20 years of experience in providing cutting-edge data solutions, Assosia Ltd has been at the forefront of helping businesses thrive. Today, we’re excited to share a success story that showcases our commitment to excellence and client satisfaction.

Challenge

• As a growing haircare brand, our client commissioned Assosia to conduct in-store compliance audits, to ensure their brands and ranges were implemented correctly on-shelf across each store to maximise their ROI.

Strategy

• Assosia allocated our dedicated field team to visit each store, with full instructions of what the visit entailed. We were also given permission to merchandise any non-compliant stores, ensuring the fixtures were merchandise correctly on exit. On entry and exit photographs were taken by our field team, providing our client with visibility of what our team were able to achieve during the visit.

Result

• The client were sent full  results of the project as a summary PowerPoint and raw data format. Revisits were also scheduled to those stores which did not have stock at the time, allowing Assosia to increase compliance during the second visit.
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  The client was happy with the service we provided and the impact it had on their sales data, and scheduled in additional merchandising audits across Scotland and Ireland stores.