Published on The Grocer
Infant formula prices are up as much as 45% in the mults since the start of 2026, coinciding with the fallout of subsequent recalls from Nestle and Danone.
Out if 310 like-for-like SKUs available across the traditional big four, 157 have risen in price by an average of 9.4% 146 prices are unchanged, and seven have decreased, The Grocer can reveal [Assosia pre-promotional prices 1 January 2026 vs 2 March 2026].
Danone’s Aptamil and Cow & Gate brands account for the vast majority (84.1%) of the price increases, with 132 skus costing more than they did in January. For instance, Aptamil Advanced 2 Follow on Milk 6-12 Months 200ml is up 45.4%, from £1.08 to £1.57, in Asda.
Published on The Grocer, 3rd February 2026.
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