Promo Dynamic Surveys
Surveys capturing every promotion on featured or secondary space across the top 6 major multiples as published in The Grocer.
Promo Dynamic data available on subscription
Weekly retail audits capturing all featured space promotions, allowing you to monitor your in-store promotions vs. your competitors.
- Data captured since January 2006 from Asda, Tesco, Sainsbury’s, Morrisons, Waitrose and the Co-operative Group
- 12 main categories, 122 sub-categories
- Monitoring total retailer, categories and brands, our data provides a robust overview of the promotional focus for the grocery sector
- Data published fortnightly in The Grocer magazine – the leading industry experts
Additional promotional insight and analysis
As standard, we will give you additional insight and analysis across the promotions tracked.
- In-store price vs promotional price
- Depth of saving both £ and %
- Promotional mechanics used by brand, category and retailer
- Location in-store and type of equipment used – gondola end, FSDU, ladder racks
Reporting and Data
Whether you are taking a standalone subscription to the Promo Dynamic data or accessing the data as part of a larger programme with Assosia, our account managers will provide the best options for analysing the promotional marketplace.
- PowerPoint presentations providing you with summaries of activity to match your category/sector/criteria.
- Access to reports 24/7
- Raw data supplied online or in excel with pre-defined pivot tables or reports allowing for ease of analysis
Working with Assosia?
It’s easy – simply talk to us about which categories and sub-categories you are interested in, and we will create a subscription to the service specifically for you.
- Promo Dynamic data available within 1-2 weeks from signed agreement
- The reports will be designed to meet your and any other departments needs
- Our Promo Dynamic data has been published in The Grocer since 2006 on a fortnightly basis for both retailer and brand analysis. Data is also provided regularly for Focus On articles