Online and in-store price benchmarking enables our clients to retain a competitive pricing advantage across retail sectors. Using a number of monitoring services, we can capture critical information, including photographs of key commerce activities, trends and promotional calendars. With these competitive pricing strategic insights, you can stay one step ahead.
Product benchmarking helps understand your pricing structure and your position amongst your competitors. This has become an increasingly important area for FMCG and CPG companies to consider. Powered with this information, you can be confident that you are positioning yourself correctly in the marketplace, and the consumer is inclined to choose your products.
Our expertise cover:
We’ll give you additional insight and retail analysis, including:
Our clients have the flexibility to make changes throughout the duration of a project should the focus of the activity change.
Our experienced Account Managers will guide you on how best to access the results:
Quality photographs are taken during each visit, giving you the capability to build a full in-store picture. We can capture:
It’s easy – talk to us about which retail industry and categories you are interested in, and we will implement a price benchmarking programme specifically for your business operations.
