On-Shelf Availability Studies

Helping you to identify any availability issues throughout the supply chain. Of course, lack of on-shelf availability is not always a matter of products being out of stock, but are related to issues with general replenishment, stock system errors alongside missing shelf edge label and planogram compliance.

Monitor product levels and prevent “out-of-stock” issues

Having low or empty shelves is a reoccurring problem for suppliers and retailers, alike. It can, in fact, cost the retail industry £100k’s a year. To help avoid this scenario we can design an in-depth programme to investigate the root cause for any availability issue within your retail category. Our action plan will cover:

Open or Covert Audits
Stores visited 2-3 times per day, 2-3 times per week over a 2-3 week period, providing you with robust product availability data
Opens audits allows our team to work with store personnel to fix any issues, replace shelf edge, correct stock book errors
Loss revenue calculated using average rate of sales
Photographs taken during each visit

Additional Values

Our additional insight and analysis will provide you with accurate on-shelf availability results and, where applicable, actionable data to ensure your product(s) consistently appear in store aisles. These activities include:

Comparison of sku and retailer performance
Analysis of availability against competitors
Create an action plan for each retailer to minimise availability issues on an ongoing basis
Our in-store Execution Teams can replace shelf edge labels, correct stock book errors and assist with replenishment of goods on an ad-hoc or ongoing basis

Data Harnessing — Business strategy report as a concept

Flexibility

Our product monitoring service can be as part of an ongoing programme or conducted on an ad-hoc basis.

Schedule on-shelf availability studies several times throughout the year to keep on top of product availability.
One-off projects set up within 24-48 hours, allowing you to action your availability issues quickly
Monitor on-shelf availability during key promotions/periods

3-D and 2-D representations of graphs and a pie chart

Reporting and Data Validation

Our experienced Account Management team will provide you with guidance on how to best present the findings to your customer.

Easy online access to reports and photographs
Reports created at brand, retailer and region level
Capability to cross-analyse sales data, highlighting any loss revenue

Working with Assosia?

It’s easy, simply contact us for guidance on how our on-shelf availability service can provide you with insight you need to monitor product availability in-store

Projects set up with 24-48 hours of request
Reports designed to meet your needs
Provide accurate and robust data and photographs
Online access to data, 24 hours per day, 7 days per week
Free up internal resources